Last year was the first time in US college basketball history that the women’s championship game drew more viewers than the men’s.
Does the recent success of women’s college basketball hinge on big names or can it build on the momentum that has come with more eyes and promotion?
ESPN’s Monica McNutt and BBC special correspondent Katty Kay discuss the staying power of women’s sport.
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Author: BBC News
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News post in March 27, 2025, 6:06 pm.
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