(21 Mar 2025)
RESTRICTION SUMMARY:
ASSOCIATED PRESS
Anguillara, Italy – 18 March 2025
1. Aerial drone shot of sheep grazing
2. Various of sheep grazing
3. Shepherd and farmer Italo Pulcini walking near sheep
4. SOUNDBITE (Italian) Italo Pulcini, farmer and representative of CIA union (Italian Farmers Confederation):
"51% of the Pecorino cheese produced in Italy is exported to the US. There are 8,500 businesses making Pecorino. 8,000 in Sardinia and 500 in our region (Lazio) and 95% of the Pecorino produced in Sardinia is exported (to the US) and 5% of the Pecorino produced in the Lazio region. We have an economic turnover of 160 million euros, as far Pecorino’s export to the US is concerned. Our concern is that if the tariffs will be at 25%, exports could suffer a decrease, which we have estimated at approximately 35, 40 million euros."
5. Various of sheep grazing
6. SOUNDBITE (Italian) Italo Pulcini, farmer and representative of CIA union (Italian Farmers Confederation):
"We, at CIA (Italian Farmers Confederation), believe that tariffs are counterproductive for both those who apply them and those who suffer them. Because on the side of those who apply them, there would be an increase in prices for the families who are buying (the products). There would be higher costs to buy dairy products.”
7. Various of sheep grazing
ASSOCIATED PRESS
Nepi, Italy – 18 March 2025
8. Various of employees making Pecorino Romano, at ‘I Buona Tavola’ production plant
9. Giuseppe Capuani, chief executive officer, of ‘I Buona Tavola’
10. Wheels of Pecorino Romano cheese
11. SOUNDBITE (Italian) Giuseppe Capuani, CEO of ‘I Buona Tavola’:
“We don’t have big fears at the moment. Firstly, because it is a product that is sold to a class, let’s say fairly high, which should have no problem paying more for it. On the other hand, there is a fact that Pecorino Romano about a year ago, because of a shortage of product (milk), had seen wholesale prices rise more than 20% higher than today. So let’s say that the price in the last year at the production level dropped by about 20, 25%. Right now in my opinion, even if they were to put tariffs at 20, 25%, we would not have the price of a year ago, but (the price from) a year ago with a higher price, it’s not that we sold less.”
12. Cheese boxes ready to be loaded onto truck of USA export
13. Various of employee loading truck with cheese boxes
14. SOUNDBITE (Italian) Giuseppe Capuani, CEO of ‘I Buona Tavola’:
“The American market has been there for more than a hundred years, it can’t be a market that suddenly disappears.”
15. Various of Pecorino Romano being prepared with salt for seasoning
ASSOCIATED PRESS
New York – 18 March 2025
16. SOUNDBITE (English) Lucio Miranda, president of Export USA consultancy group:
“For sure, distributors will negotiate with exporters to divide the cost. So some of the costs will be absorbed by the exporters. Some of the increased duty rates will be absorbed by the distributors, and at the end of the day, a 5% increase, might translate into a 5% increase of import duty rates for America. It might translate into a 1 or 2% increase at the retail price level.”
ASSOCIATED PRESS
Nepi, Italy – 18 March 2025
17. Various of boxes of Pecorino Romano cheese ready to be exported to the USA
18. Pecorino Romano being prepared with salt for seasoning
19. Various of cheese seasoning rooms and tunnels
STORYLINE:
Italian sheep farmers and cheese makers are concerned that increased tariffs could severely damage the crucial export of Italian dairy to the US.
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