(29 Jan 2025)
IRAN CAR SHOW
SOURCE: ASSOCIATED PRESS
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LENGTH: 3:06
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ASSOCIATED PRESS – NO USE BY BBC PERSIAN, VOA PERSIAN, MANOTO TV, IRAN INTERNATIONAL
Tehran, Iran – 28 January 2025
1. Man and woman looking at car during car show
2. Various of visitors checking exhibition and cars on display
3. SOUNDBITE (Farsi) Rasti (no first name given), Tehran resident:
"Car imports have had a very good psychological impact and lowered the prices to some extent. Recently imports of used cars have also been allowed. And if used cars are really imported, it will have a very good impact on prices. I hope that this trend continues."
4. Woman posing for picture with car
5. Visitors stepping into car to check it
6. Various of visitors looking at cars and checking them
7. SOUNDBITE (Farsi) Sajjad Mohammadi, Tehran resident:
"Definitely, it’s a good feeling to see that car imports are allowed again, and we can see some other brands than Chinese ones that can compete with (local) carmakers. This is effective and can break monopolies. But I want to see that people are able to choose their cars, and that anyone with any purchasing power could buy their favorite cars."
8. Various of show, people checking vehicles on display
9. SOUNDBITE (Farsi) Saeed Maleki, Tehran resident:
"The biggest problem in this country is that everything depends on (the U.S) dollar (rate). All these (cars) are imported with dollars. For example, today they tell you a car costs 3 billion rials. But after a week or a month, will they still sell this car for 3 billion? No! They will charge me with the new rates."
10. Various of visitors at car show
11. SOUNDBITE (Farsi) Saeed Maleki, Tehran resident:
"They should open the country’s doors (to the outside world). There shouldn’t be a monopoly (in the car market)."
12. Various of show, vehicles on display
STORYLINE:
An international car show is currently underway in Iran, coming after the country lifted its ban on non-Chinese car imports.
The 6th international car exhibition in Tehran features 44 Iranian and foreign carmakers.
The show is more exciting for car enthusiasts this year because of Iran’s decision last year to lift a yearslong ban on car imports.
Many people are eager to see big names such as Toyota, Honda, Mazda, Nissan, KIA and Hyundai, as well as several European brands making a return to the Iranian market.
"It’s a good feeling to see that car imports are allowed again, and we can see some other brands than Chinese ones that can compete with (local) carmakers. This is effective and can break monopolies," said Sajjad Mohammadi, a Tehran resident touring the show.
The Iranian market had been exclusively dominated by domestically-built vehicles as well as budget Chinese cars assembled in Iran.
Iran banned car imports in 2018 following the U.S withdrawal from the nuclear deal and the restoration of U.S sanctions by Donald Trump, the U.S. president at the time.
Officials said they did this to boost domestic production and prevent hard-to-get foreign currency from exiting the country for goods that are manufactured locally.
Iran’s own carmakers, largely state-owned, have failed to keep up with global rivals.
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