(13 Jan 2025)
RESTRICTION SUMMARY:
ASSOCIATED PRESS
Detroit – 9 January 2025
1. A Ford Mustang RTR sports car is unveiled at the Detroit Auto Show
2. Crowds gather near a Ford Mustang GTD Spirit of America sports car
ASSOCIATED PRESS
Detroit – 10 January 2025
3. SOUNDBITE (English) Sam Klemet, Detroit Auto Show co-executive director:
++SOUNDBITE COVERED++
“The Detroit Auto Show really kicked off Thursday night with a special presentation by Ford, where they unveiled some of their newest and best Mustangs, which was incredible. The Detroit Lions quarterback Jared Goff was here to help kick it off. Bill Ford was here, Jim Farley. So, it was an executive showcase for Ford.”
ASSOCIATED PRESS
Detroit – 9 January 2025
4. Wide of a video playing on stage before the Spirit of America is unveiled
5. Detroit Lions quarterback Jared Goff posing for a photo with Bill Ford, executive chairman of Ford Motor Co.
6. Goff tossing footballs into the crowd
ASSOCIATED PRESS
Detroit – 10 January 2025
7. SOUNDBITE (English) Sam Klemet, Detroit Auto Show co-executive director:
"NACTOY unveiled their Car, Truck and Utility Vehicles of the year, which it’s a great stage to do that. Again, as the Motor City, we want to tell what are the best vehicles on the market. And NACTOY did an incredible job making those announcements on Friday.”
8. North American Car, Truck and Utility Vehicle of the Year official Jill Ciminillo on stage UPSOUND (English): "All right, so the official winner of the North American Car of the Year is the Honda Civic hybrid. Congratulations"
9. Cutaway of Honda Civic hybrid
10. Ciminillo presents American Honda Motor Co. executive Josh Beckner with the award
11. A Ferrari on display
12. A Jeep being driven over an obstacle
13. SOUNDBITE (English) Karl Zimmermann, Detroit Auto Show chairman:
++SOUNDBITE COVERED++
“This year, the auto show, we have over 32 brands represented. We have something for everybody from across the spectrum of manufacturers.”
14. Cadillac EV concluding a ride
15. Close of a McLaren luxury car
16. SOUNDBITE (English) Karl Zimmermann, Detroit Auto Show chairman:
++SOUNDBITE PARTIALLY COVERED++
“Truly, the Detroit Auto Show is for everybody. There is something for everyone: For kids, for folks who are looking for a car, folks who are just fans of the industry, people who take pride in not only our community, but in designing, building, marketing, selling automobiles. So, it really is a celebration of our industry. It’s a celebration of our town.”
17. Close of a Ferrari on display
18. Various of a Jeep being driven over an obstacle
STORYLINE:
The Detroit Auto show is now open to the public. The event was a must-see event for industry executives and journalists.
This year’s media preview featured a dearth of vehicle debuts, less-glitzy displays and fewer reporters.
Ford Motor Co. held an event on Thursday night in which it showed off a few new Mustang versions and brought out popular Detroit Lions quarterback Jared Goff.
Sam Klemet (kleh-MET’), the Detroit show’s co-executive director, called it “an executive showcase for Ford.”
And on Friday morning, the annual NACTOY awards were handed out.
The Honda Civic hybrid won the 2025 North American Car of the Year award, while the Ford Ranger took the crown for the truck honors, and Volkswagen ID. Buzz won the utility award.
The honors are decided by a group of 50 journalists from the U.S. and Canada.
The show still has plenty of cars — 500 in all representing 30 different brands.
AP Video by Mike Householder
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