Philadelphia ready to go the distance with RockyFest week dedicated to ‘Rocky’ movies

(3 Dec 2024)
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ASSOCIATED PRESS
Philadelphia – 3 December 2024
1. Various of students running the museum steps and celebrating under the Rocky statue
2. SOUNDBITE (English) Kathryn Ott Lovell, President and CEO of Philadelphia Visitor Center Corporation:
“It’s not just about the film. It’s about the very real people, both past and present, who share these traits. That’s the spirit of Philadelphia, resilient, determined, always pushing forward, no matter the challenge. The Rocky films have done more than just entertain us. They have inspired us, turning Philadelphia into a symbol of perseverance it is today.”
3. Various of visitors outside the museum steps
4. SOUNDBITE (English) Patricia Todisco, visitor from New York City:
“I came to Philly from New York City today because it’s Rocky Day. And I I’m just I’ve been a Rocky fan for over 40 years. I grew up with Rocky. I watched all the movies. I come to Philly all the time. I bring my action figure from the 80s as well. You know, it’s just, he’s the ultimate underdog. And he has taught me that no matter how often life will get you down and it’s going to, there’s no wa y out of that, you keep moving forward, you keep punching, you keep going, you never give up.”
5. Cut away of Benjamin Franklin Parkway
6. SOUNDBITE (English) Azra Hayer, visitor from England:
“People don’t know a lot about Philly, but this is one thing they associate with this town. And then you explain to people there’s so much more. There is so much more here. It is quite funny. I mean, I’m not a fan of sport, but the film is and has a fantastic message.”
7. Various of Rocky shop with merchandises

ASSOCIATED PRESS
Philadelphia – 25 November 2024
8. Various of riders on Rocky bus tour around the city
9. Various of one of the stops during the bus tour outside a pizza shop featured in the movie
10. Wide of a restaurant in Kensington, one of the neighborhoods in Philadelphia where the movie was filmed
11. SOUNDBITE (English) Eli Shaika, owner of Rowhome Coffee in Kensington:
“Before the Eagles won the Super Bowl in 2017, Rocky really was what everybody kind of tied themselves to. It had not seen a championship or a champion since the Rocky movies were made. So, they kind of tied themselves and embraced the underdog spirit. And I think that that just always kind of resonated with everybody from Philadelphia. And, you know, how can you not root for Rocky?
12. Wide of street in Kensington
13. Wide of the first statue at the bottom of the museum step
STORYLINE:
Rocky Balboa fans are ready to go the distance — by bus, by ice skates, by 72 steps — to honor Philly’s favorite fictional fighter almost 50 years after the first movie launched the enduring series of an underdog boxer persevering despite the odds.

The city Rocky called home at last has a week dedicated to the box office heavyweight champion of the world a year after the inaugural Rocky Day was held at the Philadelphia Museum of Art steps.

RockyFest officially opened Tuesday when the second cast of the Rocky statue was unveiled at the top of the Rocky steps — where the original was featured in “Rocky III” — and will remain there through Dec. 31.

Dozens of students ran up the steps to kick off the event.

AP Video by Tassanee Vejpongsa

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