(26 Oct 2024)
SERBIA ECO PENCILS
SOURCE: ASSOCIATED PRESS
RESTRICTION SUMMARY:
LENGTH: 6:34
ASSOCIATED PRESS
Smederevska Palanka, Serbia – 20 September 2024
1. Various of unsold, old newspapers stacked against a wall
2. Wide of a worker feeding strips of paper into a machine
3. Hands feeding strips of paper into a machine
4. SOUNDBITE (Serbian) Dragan Markovic, New Pen co-owner and co-founder:
“We realized that nobody in Serbia produces graphite and colored pencils. While looking into how they are made we discovered that in the Far East they make them from old newspapers and we immediately knew what we wanted to do, that we wanted to produce such graphite and colored pencils.”
5. Various of Slavica Markovic unfolding strips of paper, hand-pasting the graphite core into the strips
6. Close of graphite cores
7. SOUNDBITE (Serbian) Slavica Markovic, New Pen co-owner and co-founder:
“Manual labor dominates in our manufacturing process. We start by cutting newspapers into equally sized strips and then we unfold the strips and hand-paste the graphite core into them.”
8. Pan of pencil-rolling machine
9. Close of paper pencils falling out of the rolling machine
10. SOUNDBITE (Serbian) Bojan Vujkovic, production worker:
“The pencils are rolled by this machine comprising a conveyor belt and rolling plates. Frictional forces roll the rest of the paper strip around the graphite core and finished pencils come out at the other end where we remove the excess glue. We then arrange them on the drying plates and let them dry naturally which takes about 24 hours when it is warm outside, or a bit longer in winter.”
11. Various of Vujkovic arranging pencils on drying plates, taking a plate to a drying rack
12. Close of a pencil cutting machine
13. Vujkovic standing next to a pencil cutting machine
14. Close of cut pencils falling out of the machine
15. Vujkovic feeding cut pencils into, starting a pencil sharpening machine
16. Close of pencils falling into sharpening machine
17. Hand removing sharpened pencils from the machine
18. Belt of pencil sharpening machine
19. Hand holding sharpened pencils
20. SOUNDBITE (Serbian) Slavica Markovic, New Pen co-owner and co-founder:
“Quality control of our graphite and colored pencils is also done manually. We inspect every single graphite and colored pencil manually, to make sure that they are all of the same length and nicely sharpened.”
21. Various of large cardboard boxes and jars full of New Pen pencils
22. Various of Slavica Markovic packing pencils into a small, New Pen box
23. Close of New Pen pencils in market packaging
24. Close of loose New Pen pencils on a table
25. SOUNDBITE (Serbian) Dragan Markovic, New Pen co-owner and co-founder:
“Our company has several missions. Our first mission is to make environmentally friendly products, but besides that, our second mission is to educate young people because we don’t want children to be just buyers and users of our pencils, we want them to learn (about eco-friendly practices) through the use of our products.”
26. Various of New Pen pencils in their market packaging
27. SOUNDBITE (Serbian) Dragan Markovic, New Pen co-owner and co-founder:
28. Various of New Pen pencils in their packaging
29. Various of a woman buying New Pen pencils in a local stationary and book store
30. Close of boxes of New Pen pencils on the store counter
STORYLINE:
LEAD IN :
A Serbian couple have created an eco-friendly business which creates pencils from old newspapers.
STORYLINE :
These old newspapers are about to be given a new lease of life.
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